New Jewish Magazine Launches in Southern California!

Alan Lowenthal on the cover of the first issue of Long Beach Jewish Life

Alan Lowenthal on the cover of the first issue of Long Beach Jewish Life

Last month, a new Jewish magazine in Southern California launched into existence with its first issue, following up this month with its second. Tomorrow, its third issue will be coming out.

The new magazine, Long Beach Jewish Life, began with its first issue in February and continued with its second issue this month. In this era, when paper/print news publications are struggling, Long Beach Jewish Life is a brand-new publication, yet is an online-only one that focusses on Jewish activities going on in Long Beach.

Begun by Jonathan Strum, he sought to create a new publication because he was “tired of seeing the vibrant, active and robust Greater Long Beach Jewish community — a community with a proud heritage going back over 100 years — overlooked by publications based in Los Angeles and Orange County.”1

Rabbi Howard Laibson on the cover of the second issue of Long Beach Jewish Life

Rabbi Howard Laibson on the cover of the second issue of Long Beach Jewish Life

In the first issue, he wrote: “Are you tired of hearing that Long Beach is just a little too far south of Los Angeles or just a bit too far north of Orange County! I know that I am!”2 While Orange County has a monthly magazine, Orange County Jewish Life, and Los Angeles has the weekly Jewish Journal, Strum felt that Long Beach’s Jewish community deserves further coverage: “There is clearly no shortage of personalities, opinions and events taking place in and around the Greater Long Beach Jewish community. And that’s the community that we want to report on and to.”3

It’s true that there already exists the Long Beach Jewish Chronicle, however, that primarily serves as a broadcasting publication from the Jewish Federation about different Jewish agencies’ activities, etc.  The first two issues have featured local leaders, the first issue featuring Representative Alan Loewenthal and the second featuring Rabbi Howard Laibson, with each of them gracing the covers of each issue.

Jon Strum

Long Beach Jewish Life’s founder and publisher, Jon Strum

Strum “became interested in publishing Long Beach Jewish Life,” he says, because he “felt strongly that the active, robust Greater Long Beach Jewish community deserved its own magazine, and – to borrow a phrase – if we built it, you would come.”4

“In my 3-plus years of handling the marketing for the Alpert JCC, one of the things that I consistently heard from a number of our community leaders is that it was difficult to get any sort of Jewish media coverage of the news and events that were taking place in and around the Long Beach Jewish community,” said Strum via email.  “It seemed that, as in many other instances, we were a little too far south of Los Angeles and a little too far north of Orange County to warrant coverage from existing Jewish media.  My experience consulting to the magazine publishing industry told me that Long Beach represented a perfect niche for a local magazine that focused on the Jewish community in around the city.  Over time, I became quite passionate about wanting to produce something that would shine a spotlight on the people and events that were taking place right here, in our local community.”5

Alan Lowenthal in LBJL1

Feature on Representative Alan Lowenthal in the first issue of Long Beach Jewish Life, including embedded YouTube clips

His mission for the new publication is “to cover the people, places and events that are of interest to the Greater Long Beach Jewish community. That means that you will not only find coverage of our local Jewish community leaders and events in Long Beach Jewish Life, but you will also find articles about the news and events that impact our community, although they may may be taking place elsewhere in the world.”6

One of the very neat things about this new publication is not only is that it easily readable on one’s desktop web browser, but that it is also optimized for mobile devices, which really helps its accessibility.

As to why it is digital,

The short answer is that Long Beach Jewish Life is positioned for the future, rather than mired in the past. The slightly longer answer is that traditional ink-on-paper publishing is no longer a sustainable business model. If venerable magazines like Newsweek are finding themselves forced to cease publication, there is little point in a young start-up venture even considering going down that same path.7

Focus story on Rabbi Howard Laibson in this month's issue

Focus story on Rabbi Howard Laibson in this month’s issue

So far, Strum reports, the responses from the community have been positive: “The response from individuals and organizations in our community, has been 100% positive. I’ve received more than 100 congratulatory emails from individuals who wanted to share their very kind thoughts with me. I’ve also had more than 400 people take the time to register their email addresses at our website, so that they can receive a monthly “heads-up” and a link to a new issue!”8

For updates and more, one can visit Long Beach Jewish Life’s Facebook Page.

—–
Notes
1 – Jon Strum, “About Us“, LBJewishLife.com (Accessed 7 March 2014).
2 – Jonathan Strum, “Publisher’s Note”, Long Beach Jewish Life (February 2014), 3.
3 – Ibid.
4 – Jonathan Strum, “Publisher’s Note”, Long Beach Jewish Life (March 2014), 5.
5 – Jon Strum, Email to the Author (7 March 2014).
6 – Strum, “About Us”.
7 – Ibid.
8 – Jon Strum, Email to the Author (7 March 2014).

This entry was posted in Jewish Community, Jewish Publications, Long Beach, Southern California and tagged , , , . Bookmark the permalink.

110 Responses to New Jewish Magazine Launches in Southern California!

  1. Pingback: black hat seo backlinks

  2. Pingback: buy/order codeine 30mg online pharmacy legally cheap no script for pain, anxiety from USA UK Canada Australia Europe overseas overnight delivery

  3. Pingback: คอนโดเงินเหลือ

  4. Pingback: find out here

  5. Pingback: hydrocodone for sale online overnight shipping

  6. Pingback: purchase oxycontin for sale online no prescription with next day shipping

  7. Pingback: buy n n-dmt store online for sale near me in USA Canada UK Australia overnight delivery cheap

  8. Pingback: The Natural Penguin

  9. Pingback: Bitcoin Era

  10. Pingback: bitcoin loophole review

  11. Pingback: nằm mơ thấy con rết là điềm gì

  12. Pingback: w88club

  13. Pingback: mơ thấy anh em gặp nhau

  14. Pingback: genesff.com

  15. Pingback: mơ thấy xe tải

  16. Pingback: Pomeranian puppies for sale near me

  17. Pingback: Hand raised parrots for sale

  18. Pingback: fun88

  19. Pingback: mo gap ran

  20. Pingback: buy silicone sex dolls online

  21. Pingback: mơ thấy người chết duoi nuoc

  22. Pingback: mơ đi cấy đánh con gì

  23. Pingback: DevOps Consultants in Dallas

  24. Pingback: http://144.91.94.11/saranapoker/

  25. Pingback: satta king

  26. Pingback: so mo tho de

  27. Pingback: cung bảo bình nữ hợp với cung nào

  28. Pingback: mơ đi xe đạp đánh con gì

  29. Pingback: mo thay co

  30. Pingback: Web Treasure Hunter for more

  31. Pingback: tai game ban ca sieu thi cuamobi

  32. Pingback: buy cialis online

  33. Pingback: buy levitra using paypal

  34. Pingback: mơ thấy nấu ăn

  35. Pingback: mơ thấy chùa

  36. Pingback: mơ chụp ảnh

  37. Pingback: pg slot

  38. Pingback: co lepsze viagra czy cialis

  39. Pingback: gomovies-online

  40. Pingback: sildenafil generic viagra

  41. Pingback: cheap essay writer service

  42. Pingback: ordering cialis in canada

  43. Pingback: cialis over the counter

  44. Pingback: buy cialis online

  45. Pingback: cheap cialis

  46. Pingback: cialis reviews

  47. Pingback: viagra doses

  48. Pingback: buy viagra online

  49. Pingback: viagra generic name

  50. Pingback: how long does it take viagra to work

  51. Pingback: online pharmacy no prescription needed

  52. Pingback: pharmacy today

  53. Pingback: 24 hour pharmacy

  54. Pingback: overseas pharmacy forum

  55. Pingback: canadian pharcharmy online no precipitation

  56. Pingback: viagra

  57. Pingback: cialis online overnight delivery

  58. Pingback: buy cialis with prescription australia

  59. Pingback: generic cialis canadian

  60. Pingback: cialis with no prescription

  61. Pingback: buy cialis online at lowest price

  62. Pingback: cialis 20mg for sale

  63. Pingback: canadian pharmacy world

  64. Pingback: cialis 10mg canada

  65. Pingback: buying viagra from canada

  66. Pingback: buy cialis online viagra

  67. Pingback: order cialis online no prescription australia

  68. Pingback: cialis online without prescription

  69. Pingback: buy cialis online viagra

  70. Pingback: generic cialis canadian

  71. Pingback: safe buy cialis

  72. Pingback: where can u buy cialis

  73. Pingback: hcmffpmx

  74. Pingback: where to buy viagra over the counter

  75. Pingback: hoe kom je aan viagra

  76. Pingback: how long does it take zithromax to take effect

  77. Pingback: cialis aumenta a libido

  78. Pingback: cialis

  79. Pingback: viagra cialis

  80. Pingback: buy cialis online viagra

  81. Pingback: comprar viagra on line

  82. Pingback: buy cialis 36 hour online

  83. Pingback: how to get ciails without a doctor

  84. Pingback: writing essays service

  85. Pingback: how to write a research summary

  86. Pingback: write my essay online customer service

  87. Pingback: help essay

  88. Pingback: generic cialis canadian

  89. Pingback: business ethics illinoi shadow process essay

  90. Pingback: order original cialis online

  91. Pingback: generic cialis canadian

  92. Pingback: amoxicillin 875 mg tablet

  93. Pingback: lasix india

  94. Pingback: azithromycin 500mg

  95. Pingback: cost of ivermectin

  96. Pingback: albuterol usa

  97. Pingback: doxycycline and coumadin

  98. Pingback: dexamethasone prednisolone

  99. Pingback: clomid estrogen

  100. Pingback: dapoxetine priligy means

  101. Pingback: purchase diflucan online

  102. Pingback: prilosec and synthroid

  103. Pingback: doctoral thesis

  104. Pingback: thesis writing software

  105. Pingback: propecia cancer

  106. Pingback: neurontin and suboxone

  107. Pingback: metformin online

  108. Pingback: paxil no prescription

  109. Pingback: plaquenil icd 10

  110. Pingback: Google

Leave a Reply